Powerful Sales Training Advice for Radio and Television Sellers.
Someone once told me I should have been a writer. Whether that was to tell me I wasn’t very good at my current job or that I was a better written communicator than a verbal one, I am not sure.
Culture Beats Strategy: 40 Marketplace Lessons for Sellers
Culture Beats Strategy: 40 Marketplace Lessons for Sellers explores what successful companies, brands, and businesses can teach us about selling. Through 40 real-world marketplace stories, Christopher E. Fleming reveals practical lessons about customer behavior, positioning, value, discipline, and growth that sellers can immediately apply to their own sales careers. Order now on Amazon.com.
Culture Beats Strategy: 40 Marketplace Lessons for Sellers turns real-world business stories into practical sales lessons you can use immediately. Through 40 memorable examples, Christopher E. Fleming explores what successful brands teach us about customer behavior, positioning, discipline, value, and growth. Listen, learn, and apply each lesson to become a sharper, more effective seller. Order now on Audible.
Customer Review
Bill Crawford 5 out of 5 stars Another Great Book Reviewed in the United States on May 27, 2026
Christopher Fleming is, in my opinion, the best when it comes to selling broadcast media. None better.
Double Your Revenue
Double Your Revenue is a practical guide for sellers, sales managers, and business leaders who want stronger results from the opportunities already in front of them. Christopher E. Fleming shares proven ideas for improving prospecting, customer conversations, sales discipline, and account growth, with practical strategies designed to help turn everyday sales activity into measurable revenue. Order now on Amazon.com.
Double Your Revenue gives sellers and sales managers practical ideas they can put to work immediately. Christopher E. Fleming focuses on prospecting, customer conversations, sales discipline, account growth, and the daily habits that produce stronger results. Listen for clear strategies, useful examples, and actionable lessons designed to help you create more opportunities and generate more revenue. Order now on Audible.
Customer Review
Loyd Ford 5 out of 5 stars Can’t Believe I Found This Book! Reviewed in the United States on February 2, 2026
Chris Fleming cuts through the noise that is everywhere today when it comes to selling and takes you right to the place where you can literally flip the script on your sales. I love this book. Easy to read, but the biggest thing is you walk away from any section with fundamental sales wisdom. I’m actually on here today to see if he has others (and he does). I can’t think of any seller that doesn’t want to increase their success. This book will help you do it. I’m lucky I found it and so are you!
21st Century Sales Success: Why Settle for Average?
21st Century Sales Success: Why Settle for Average? is a practical guide for sellers who want to compete and win in a changing marketplace. Christopher E. Fleming explores the habits, attitudes, skills, and disciplines that separate average sellers from top performers, with straightforward lessons designed to help you build stronger relationships, create more opportunities, and achieve better sales results. Order now on Amazon.com
21st Century Sales Success: Why Settle for Average? gives sellers practical ideas for competing in a changing marketplace. Christopher E. Fleming explores the habits, skills, attitudes, and disciplines that separate average performance from exceptional results. Listen for straightforward lessons designed to help you build stronger relationships, create more opportunities, and become a more effective sales professional. Order now on Audible.
Charles C. 5 out of 5 stars Great information! Reviewed in the United States on December 24, 2024
This book has been a great resource for me. The methods outlined in the book have proven to be effective, and it’s worth every penny!
52 Weekly Sales Meetings
52 Weekly Sales Meetings gives sales managers an entire year of practical ideas for coaching, developing, and motivating their sales teams. Christopher E. Fleming provides 52 ready-to-use meeting topics built around the challenges sellers face every day, helping managers turn weekly sales meetings into meaningful conversations that improve skills, strengthen accountability, and produce better performance. Order now on Amazon.com
52 Weekly Sales Meetings gives sales managers a full year of practical coaching ideas they can use with their teams. Christopher E. Fleming presents 52 focused sales topics built around real challenges sellers face every day. Listen for useful meeting ideas, coaching points, and practical lessons that can strengthen accountability, improve skills, and make every sales meeting more productive. Order now on Audible.
Customer Review
Michael 5 out of 5 stars A solid foundation for any salesperson or sales manager. Reviewed in the United States on February 22, 2023
If you’re going to take advice from anyone, take it from someone who has worked the trenches and been successful at it. Chris Fleming has built an impressive career in the broadcasting industry — and he has provided numerous insights that will serve anyone who is willing to look themselves in the mirror and challenge themselves to do better. This book is the equivalent of having a really good manager or family member taking you under his or her wing and sharing their secrets to success.
Selling is a momentum business. If you don’t build that momentum, life is going to be miserable and hard. If you do, then life’s a lot easier as you continually close bigger and bigger deals at higher and higher margins — with each successive year being better than the last. As the head of business development at a couple of Silicon Valley creative agencies, I’ve lived it.
Managing and focusing your time in order to build an ongoing pipeline, justifying your worth and the value of what you’re selling, to avoiding bad decisions that will weaken the foundation that your business is built on — Chris covers everything in a conversational style that’s easy to read via a series of quick hitting chapters that can be read in available scraps to time.
If you’re a sales professional eager to improve your performance through the development of positive habits all designed around continuous processes of improvement — the money you put out for this book will be money well spent.